I began my professional career as a golf coach, where I cultivated a strong foundation in communication, discipline, and audience engagement. Guided by a growing passion for visual storytelling, I transitioned into the media industry, contributing to the production of digital content for Bunkered Golf Magazine and Arnold Clark, with a particular focus on YouTube.

For the past two years, I have been operating my own videography business, delivering high-quality, visually compelling content across a diverse range of projects. My work encompasses everything from bespoke content for small businesses to broadcast-standard productions, including aerial drone footage and strategically crafted assets designed for social media platforms.

My experience working alongside social media teams has equipped me with a refined understanding of audience behaviour, enabling me to create content that captures attention instantly and sustains engagement—ensuring each project resonates effectively within today’s fast-moving digital landscape.